Facebook and
Instagram
Advertising
Advertising on Facebook and Instagram (Targeted Ads) is one of the fastest and most effective ways to attract target customers, increase sales, and raise brand awareness in the world's most popular social networks.
Every day, millions of users scroll through their news feeds, watch Stories, and view Reels on Instagram and Facebook. Right at that moment, your ad can organically appear before potential buyers, showcasing an up-to-date offer that matches their current needs or interests.
At Mas Agency, we develop and launch targeted ad campaigns that drive specific business goals. We create an effective promotion strategy, craft high-converting creatives and copy, and set up detailed analytics to track every single hryvnia spent.
Thanks to artificial intelligence and the advanced targeting capabilities of Meta Ads, we can pinpoint your exact audience based on interests, behavior, job titles, geography, and marital status, or re-engage those who have already interacted with your profile or website.
Social media advertising is perfect both for quickly testing a niche to secure initial orders and for the large-scale brand development within e-commerce and the service sector.
Why do you need advertising on Facebook and Instagram?
Targeted advertising helps to:
- 01 quickly attract hot leads and increase sales
- 02 boost brand awareness and expertise across social networks
- 03 drive repeat purchases through remarketing tactics
- 04 attract new targeted followers to your company pages
- 05 promote specific products, services, special offers, or events
- 06 scale your business by reaching new audiences and locations
- 07 increase high-quality traffic to your website or mobile app
- 08 engage with customers directly via Direct, Messenger, or WhatsApp messages
SERVICE COST
(Facebook, Instagram)
WORK STAGES
Business Analysis & Goal Setting
We study your product, analyze competitors, and outline target audience profiles. We define the campaign KPIs: number of leads, website sales, direct messages, or overall reach.
Developing a Marketing Strategy
We build a media plan, choose optimal placements (Feed, Stories, Reels), and select engagement mechanics (website traffic, lead forms, messages). We segment the audience accordingly.
Ad Creative & Copy Creation
We design modern static banners and dynamic videos (especially for Reels/Stories) that grab attention from the very first seconds, and craft compelling, action-driven offers.
Campaign Setup & Launch
We integrate Meta Pixel and Conversions API on your website to track conversions. We configure ad accounts, set up target audiences, budgets, and geographic parameters, and then launch initial tests.
Optimization & Testing
We constantly analyze the cost per lead/result (CPA). We test fresh creatives, audiences, and formats, pausing underperforming ads and reallocating budget toward winning combinations.
Analytics & Scaling
We deliver transparent reports detailing expenditures, total leads generated, cost per lead (CPL), and return on ad spend (ROAS). We scale successful campaigns to maximize revenue.
OUR CLIENTS
REVIEWS
From the very first day, MAS Agency proved to be a reliable team you can count on at any time. They understand voter psychology well and adapt campaigns to the specifics of each region. I rarely needed to adjust their suggested messages, as they closely matched my own views. Thank you for the cooperation.
I have been working in politics for more than 15 years, but when I ran for Kyiv City Council, I turned to MAS Agency based on a recommendation. During the campaign, digital tools were extremely important. The team delivered excellent results, which became an important part of my success.
Our work with MAS Agency started with clearly defined tasks, including landing pages and Google Ads setup, and the team handled them very well. After that, we moved into ongoing collaboration across several areas. We are happy with both the process and the results.
Working with MAS Agency means working with a team of professionals who use a wide range of tools needed for political campaigns. One of their key strengths is their strong experience in digital political PR and their ability to manage communication campaigns from start to finish. We have worked together on multiple campaigns where digital played an important role in the overall result.
I have been working with MAS Agency for several years to support communication around my work as a Member of Parliament. I would like to highlight the professionalism of every part of the team. Copywriters, SMM specialists, media buyers, and designers all work quickly and understand tasks almost immediately. Most importantly, the team is available at any time, which is essential given the demanding schedule of a politician.
We have built strong and productive cooperation with MAS Agency across many areas. Since we started working together, the effectiveness of our foundation has increased significantly. In addition to handling media and public communication, the team supports many of our initiatives, from fundraising to helping organize the delivery of aid. I confidently recommend MAS Agency to partners and colleagues, as working with them is comfortable, engaging, and delivers real results.
I would like to thank MAS Agency for their professional work managing our Instagram and Google advertising campaigns. We help families find nannies, and we were one of their first clients in this niche. The team took the time to understand our business, created a unique brand identity, strengthened our presence in the market, and continues to support our brand development. Thank you, Oleksii, for your personal approach and professionalism.
The MAS Agency team is truly professional, and their speed and quality of work deserve special recognition. In a short time, we created a website to raise funds for children with SMA, launched a large-scale social media campaign, and gained consistent attention from the media. Together, we have achieved strong results and continue working toward our goals.