Shopping
ads

Торгова реклама в Google

Google Shopping ads are one of the most effective tools for selling products online.

Unlike regular text ads, shopping ads show users a product photo, title, price, store name, and other important details before they even click through to the website. This allows you to attract more qualified buyers and significantly increase conversions.

When a potential customer searches for a product on Google, they instantly see your offer alongside competitors and can quickly make a purchase decision. This is why Google Shopping is one of the most effective ad formats for e-commerce websites.

At Mas Agency, we help launch and optimize shopping campaigns of any scale — from small stores to large catalogs with thousands of products. We set up Merchant Center, product feeds, ad campaigns, and analytics to ensure your advertising delivers maximum results.

Shopping ads allow you to increase sales, attract new buyers, and effectively scale your online store.

Why do you need Google Shopping ads?

Shopping advertising helps to:

  • 01 increase product sales through Google
  • 02 show customers product photos and prices before they even visit the website
  • 03 attract a more qualified and interested audience
  • 04 boost the online store's conversion rate
  • 05 get more orders at optimal costs
  • 06 promote a large product assortment automatically
  • 07 compete with large marketplaces and major stores
  • 08 scale sales across Ukraine and abroad

SERVICE COST

Google Shopping Ads
from 350 $

WORK STAGES

01

E-commerce Store and Product Range Analysis

We study your product catalog, competitors, pricing, and niche specifics. We identify the most promising product groups for promotion.

E-commerce store and product range analysis
02

Google Merchant Center Setup

We create or review your Merchant Center account, configure it according to Google's guidelines, and prepare your store for the ad launch.

Google Merchant Center setup
03

Product Feed Creation and Optimization

We generate or refine the product feed containing all the item data: titles, attributes, prices, images, and other parameters required for displaying ads.

Product feed creation and optimization
04

Ad Campaign Launch

We create Google Shopping or Performance Max campaigns, configure the account structure, set budgets, and establish bidding strategies.

Ad campaign launch
05

Campaign Optimization and Management

We analyze the results, adjust bids, optimize product groups, exclude underperforming queries, and increase the advertising ROI.

Campaign optimization and management
06

Analytics and Scaling

We regularly evaluate the performance of your ad campaigns, provide updates, and implement solutions to grow sales and profitability.

Analytics and scaling

OUR CLIENTS

Razom
Zeman
Сумська міська рада
Zdorovi
Ринок столичний
Розвиток медичної освіти
Stalvia
Wellcrypto
Енергія перемоги України
Bester
Moon lingerie
Асоціація прифронтових міст та громад
Alarius
Батьківщина
Міжнародний центр нейрохірургії
ALPS
Слуга Народу
Суми медіа
Lang Visa
Вершина аляски
Медичний центр аксіома
Tandit Foundation
Новопечерські Раки
Milestone
Okko
#ДітиМиВстигнемо
Rinnovo
Мир футболки
Fervita
Ассоциация Интернет Предпринимателей
Незалежні

REVIEWS

Mykhailo Ananchenko
Mykhailo Ananchenko
Member of Parliament of Ukraine (Servant of the People)

I have been working with MAS Agency for several years to support communication around my work as a Member of Parliament. I would like to highlight the professionalism of every part of the team. Copywriters, SMM specialists, media buyers, and designers all work quickly and understand tasks almost immediately. Most importantly, the team is available at any time, which is essential given the demanding schedule of a politician.
Kateryna Vyshnevska
Kateryna Vyshnevska
Founder, Free Mama Nanny Agency

I would like to thank MAS Agency for their professional work managing our Instagram and Google advertising campaigns. We help families find nannies, and we were one of their first clients in this niche. The team took the time to understand our business, created a unique brand identity, strengthened our presence in the market, and continues to support our brand development. Thank you, Oleksii, for your personal approach and professionalism.
Serhii Taran
Serhii Taran
Political analyst

I have been working in politics for more than 15 years, but when I ran for Kyiv City Council, I turned to MAS Agency based on a recommendation. During the campaign, digital tools were extremely important. The team delivered excellent results, which became an important part of my success.
Vitalii Svichynskiy
Vitalii Svichynskiy
Head of the “Children, We Will Make It” civic movement

The MAS Agency team is truly professional, and their speed and quality of work deserve special recognition. In a short time, we created a website to raise funds for children with SMA, launched a large-scale social media campaign, and gained consistent attention from the media. Together, we have achieved strong results and continue working toward our goals.
Evelina Kurilets
Evelina Kurilets
Director, Razom for Ukraine Charity Foundation

We have built strong and productive cooperation with MAS Agency across many areas. Since we started working together, the effectiveness of our foundation has increased significantly. In addition to handling media and public communication, the team supports many of our initiatives, from fundraising to helping organize the delivery of aid. I confidently recommend MAS Agency to partners and colleagues, as working with them is comfortable, engaging, and delivers real results.
Maksym Yatsenko
Maksym Yatsenko
Political strategist

Working with MAS Agency means working with a team of professionals who use a wide range of tools needed for political campaigns. One of their key strengths is their strong experience in digital political PR and their ability to manage communication campaigns from start to finish. We have worked together on multiple campaigns where digital played an important role in the overall result.
Hanna Ishchenko
Hanna Ishchenko
Managing partner Ishchenko, Svitlytskiy & Partners Law Firm

Our work with MAS Agency started with clearly defined tasks, including landing pages and Google Ads setup, and the team handled them very well. After that, we moved into ongoing collaboration across several areas. We are happy with both the process and the results.
Oleh Meidych
Oleh Meidych
Member of Parliament of Ukraine (Batkivshchyna)

From the very first day, MAS Agency proved to be a reliable team you can count on at any time. They understand voter psychology well and adapt campaigns to the specifics of each region. I rarely needed to adjust their suggested messages, as they closely matched my own views. Thank you for the cooperation.

FAQ

What is Google Shopping?
Google Shopping is an advertising format that displays products with photos, prices, and descriptions directly in Google search results.
Who is shopping advertising suitable for?
Shopping ads are ideal for online stores and businesses that sell physical products through their website.
How does Google Shopping differ from search ads?
With search ads, users see a text-based advertisement, while with shopping ads, they see a product photo, price, and other specifications, which significantly increases traffic quality.
Is an e-commerce website required to launch shopping ads?
Yes. To run Google Shopping, you need a website with a product catalog and checkout functionality.
What is Google Merchant Center?
It is a dedicated Google service used to submit product data and manage how items are displayed in shopping ads.
How long does it take to launch shopping ads?
In most cases, preparation and launch take anywhere from a few days to two weeks, depending on the readiness of the website and product catalog.
Can thousands of products be advertised simultaneously?
Yes. Google Shopping allows you to automatically promote large product catalogs and scale sales without creating individual ads for each item.
How do I know if the advertising is profitable?
We configure analytics and purchase tracking, allowing you to see the number of orders, revenue, ROAS, and other key performance indicators of your ad campaigns.